I created two custom T-Mobile podcast series in collaboration with iHeartMedia. Each covered critical 5G-at-scale narratives, positioning T-Mobile for Business as the 5G leader with network reliability businesses can trust. These podcasts were hosted by renowned personalities and acclaimed journalists, catering to both consumer and B2B audiences. Through strategic promotion on iHeart national radio stations and cross-promotion on prominent Tech, Finance, and Business podcasts, this content sought to engage a diverse range of tech leaders and decision makers across various industries.